USA: Ford cuts 700 jobs in Michigan

Since supply chain issues are still putting a damper on production, the US automaker will temporarily cut one shift at the EV production plant where it builds its Ford F-150 Lightning. But that is only part of the truth.

US automaker Ford will temporarily cut one shift at its production plant in Michigan, where it makes its all-electric Ford-150 Lightning. It will thus reduce the number of EVs rolling off the production line there.

The manufacturer recently reopened the Rouge Electric Vehicle Center in Michigan after a six-week break, during which the plant was retooled and expanded to increase production. The goal was to triple the production rate for the electric pickup to 150,000 units by autumn 2023.

One of the reasons why the carmaker will slow down production of its electric pickup truck is a problem with the supply chain. However, according to a memo, demand for the F-150 Lightning has tanked – so much that the carmaker is even looking to build more petrol-powered versions instead.

The Wall Street Journal was the first to report on the memo. However, Ford refused to officially comment on it.

Nevertheless, that demand is falling is a fact. Just last week, Ford reported that sales of the F-150 Lightning EV fell 46 per cent in Q3/2023. They are still about 40 per cent higher than during the same period last year.

According to Ford, it will rotate the shift that is being cut. It is not clear how long the measure will remain in place.

reuters.com