Polestar to boost performance via software upgrade in the USA

Polestar has announced a 68 horsepower performance software upgrade for North American customers. This would then put the total performance of the vehicle at 476 hp, for a one-time cost of $1,195. The update is to be done Over-The-Air (OTA) and reduces the 0-60 mph acceleration time to 4.2 seconds.

“This upgrade highlights how connected technologies can transform the relationship a car company has with its customers,” said Thomas Ingenlath, CEO of Polestar. “The driving experience in Polestar 2 is something we are really proud of. It is such a fun car to drive already, but with this upgrade we can offer even more to our customers who might be after a little extra excitement.”

Mercedes had recently also launched a paid software upgrade in the USA, where customers who paid $1,200 annually in a subscription would receive up to 24 per cent more power and can improve their car’s sprint time by up to one second. It appears that both manufacturers are testing the waters to see if customers will pay ongoing fees for vehicles they’ve already purchased.
polestar.com