Lime expanding services in Germany
Lime boss Brad Bao announced in an interview that the US sharing provider will soon launch its electric kick-scooters in seven more German cities. Lime is already active in six major cities.
Two months after the launch in Germany, Lime plans to continue the rollout of its services in Germany – with a focus on North Rhine-Westphalia. “In Stuttgart, Düsseldorf, Bonn, Hanover, Bochum, Essen and Dortmund we will set up the scooters in the next seven days”, Lime-head Brad Bao told the WirtschaftsWoche. So far Lime is active in Berlin, Hamburg, Munich, Cologne, Frankfurt and Dresden.
The criticism of the new small electric vehicles is great – last week, Berlin had taken some measures against the electric pedal scooters, such as restricted zones and parking bans on sidewalks. Bao stressed that Lime “works closely with German cities”. The German legal framework – i.e. what is called the Small Electric Vehicle Ordinance (eKFV) – facilitates cooperation with local authorities and simplifies expansion into other cities. “Honestly, in the course of time, both sides – the authorities and us – will learn more,” Bao said.
Lime is still lacking freelancers to collect and recharge the electric pedal scooters. “We are experimenting with different prices and other incentive systems to make scooter collection more attractive,” said Bao. One example: In Berlin, Lime has increased the bonus for employees per vehicle loaded by up to 15 per cent.
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