Porsche to save billions for electrification offensive
Porsche is following an ambitious plan to improve operating profits by six billion euros over the next eight years. This will be done by increasing efficiencies and cutting costs, people close to the matter revealed.
Said internal circles speak of “private talks” for now. The offensive has been scheduled for some time. Or say Porsche CEO Oliver Blume stated already back in August, that the e-mobility offensive would cost the sports car manufacturer billions – without a quick return of investment in sight. At the time, the plan was to save several billions over a three year period, which now seems to have been updated.
The reports also stated that Porsche plans to save six billion euros by 2025, before taxes, which would entail an annual figure of 750 million euros. These numbers have not been officially confirmed. The official confirmation that Porsche plans to invest 6 billion euros in electrification by 2022 has been given, though.
Porsche’s debut electric vehicle, the Taycan, will be released on the market next year and will cost the manufacturer between 6,000 and 10,000 euros more to produce than a comparable combustion engine vehicle. Due to the savings strategy, the company plans to ensure that customers will not have to pay for the difference.
In the medium-term, Porsche also plans to add additional BEVs to their line-up. In September, Porsche announced plans to speed up their electrification plans and to begin electrifying their other models, including the Macan, Cayenne, Boxster and Panamera between 2022 and 2025. Starting in 2027, only the 911 will still have a combustion motor.
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