Lagonda turns into EV brand and shows first concept

Aston Martin announced to transform Lagonda into a pure EV brand and with the electric-powered Lagonda Vision Concept the audience of the Geneva Motor Show will already get an impression of the brand’s future design language.

Lagonda’s first EV is going to be a luxury sedan due in 2021 and designed to incorporate future solid-state batteries in the floor. The company hopes thus to create an EV reaching a range of 400 miles (approximately 640km) under real-life conditions. Charging will be “compatible with the latest wireless conductive charging technology”. Moreover, the concept provides all requirements for level 4 autonomous driving. In this context, the steering wheel is removable from left to right and the front seats are able to rotate through 180 degrees.

“We believe people associate luxury in their cars with a certain traditional and even old-fashioned approach because, to date, that is all that’s been available to them”, says Aston Martin President and Chief Executive Officer, Dr Andy Palmer. “Lagonda exists to challenge that thinking and prove that being modern and luxurious are not mutually exclusive concepts.”

Apart of the concept car, Aston Martin will show two 40 percent scale models in Geneva – a coupe concept and a SUV concept.
europe.autonews.com, autocar.co.uk, caranddriver.com, media.astonmartin.com