JLR steps up research on electrification tech and I.A.

British car manufacturer Jaguar Land Rover is about to open a new R&D site in Shannon, Ireland. The centre shall focus on software engineering and provide 150 new jobs.

With this investment, JLR seeks to step up its capabilities in advanced automated driving and electrification technologies. Moreover it entered into a partnership with I.A. specialist Udacity to do progress in areas such as robotics, data analysis and so on.

JLR wants to electrify its entire line-up reportedly and it seems like its clients are hungry – 25,000 people have reserved the company’s first fully electric model, the I-Pace, ahead of its launch in spring. Pricing estimates hover around the 80,000 euro mark.

Given the fact that JLR chose Irish-based Shannon as location alongside with a new plant in Slovakia, it is probably not overinterpreted to assume that the company strengthens its operations abroad to mitigate potential Brexit impacts.
irishtimes.com, moneycontrol.com