Volvo, Volkswagen.
Video tip: Volvo has launched its ‘Silent Bus Sessions’ in Sweden. The video series shows artists board the electric bus running in Gothenburg and record their art in front of passengers. The campaign aims to promote the ElectriCity project.
youtube.com via businesswire.com
Reading tip: Steven Lang muses about how VW should deal with the ‘dieselgate’ scandal. He suggests winning over consumers with extras, special service, and consequential management. We suggest transforming all TDI to hybrids or EVs as free wifi will hardly be enough to swing favour.
autoblog.com
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