Car industry's coolest moves.
Opel CEO Neumann was nominated at the Ice Bucket Challenge and passed on the challenge to the big bosses of Daimler and VW, as well as his own – Mary Barra, CEO of General Motors. Julie Hamp, CCO Toyota North America, couldn’t keep her head dry either, pouring not only ice but also some of the water from the carmaker’s FCV.
youtube.com (Opel), youtube.com (GM), youtube.com (Toyota)
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